Severn Sport and Her Game Too confirm partnership – including sponsorship at End of Season Awards
Severn Sport are delighted to announce our partnership with Her Game Too as we look to continue to promote equality in sport, particularly football.
The partnership will see Severn Sport help to promote gender equality within football in Gloucestershire and the great work that Her Game Too to help tackle sexism within sport.
As part of the partnership, Her Game Too will be name sponsors of Women’s Player of the Season and Severn Sport Future Star categories at the End of Season Awards – and will also sponsor the Women’s XI of the Season as nominated by Severn Sport followers when the nominations window opens.
The two categories will now be named the #HerGameToo Women’s Player of the Season and Severn Sport Future Star w/ Her Game Too.
For those who are unaware of who Her Game Too are, Her Game Too is a passionate movement dedicated to tackling sexism and promoting gender equality within the world of sport.
Recognising the pervasive challenges faced by women and girls in sport, Her Game Too strives to create an inclusive environment where everyone, regardless of gender, can enjoy and participate in sports without fear of discrimination or harassment.
Their mission is to raise awareness of the issues women face in football, to celebrate female fans, players, and professionals, and to work alongside clubs, organisations, and governing bodies to foster a supportive and equitable atmosphere.
Through powerful campaigns, community engagement, and educational initiatives, Her Game Too aims to inspire change and ensure football remains a game for all.
To read more about the great things Her Game Too do within sport, click here to visit their website.
Speaking about the partnership, Ryan Butler had this to say:
“Anyone who has partnered or sponsored Severn Sport over the years will know that the one thing I try to ensure is value – whether that be value for money or just the proposition that is Severn Sport.
Her Game Too have grown massively over the years and since we added Women’s football to our coverage, a partnership like this has been something I have wanted to agree for a while – but the big thing for me was how Severn Sport is best suited to be a good partner.
Thanks to the growth of the End of Season Awards, I knew that we have a female specific category, a Women’s XI of the season and we have seen a growth in representation for not only women, but girls too in the Future Star category.
So by being able to offer naming sponsorship of those two awards and XI, as well as committing to support the mission of Her Game Too in promoting equality within football in our area of Gloucestershire, we are in the best position to align together.
A massive thank you to Caz for the chats we have had to discuss the best way forward together.”
Founder of Her Game Too, Caz May, said the following about the news:
“Her Game Too’s partnership with Severn Sport and our sponsorship of three of the women’s football awards is a natural extension of our mission to promote inclusivity and visibility in the game.
By supporting platforms that celebrate female footballers and challenge discrimination, we will continue to drive meaningful change and amplify the voices of women across football in collaboration with Severn Sport.”
Check back on the website on Monday 30 March, when we will be announcing further details on this year’s End of Season Awards
